Sustainability in practice
Ex Scandic boss writes book offering fast track to sustainable benefits
Interested in ready-to-implement tips and ideas to activate a holistic sustainability plan for your business?
In his 15 years with Scandic including 4 years with Hilton International as Director of Environmental Sustainability, JanPeter Bergqvist has learnt a little about sustainability in the hospitality business.
In January 2009 he stepped back from his position as Vice President Sustainable Business at Scandic to a role of Senior advisor working in his own business SleepWell AB.
“Sustainability in Practice” is the result.
This new book is a fast track resource to build competent, responsible corporate leadership and is designed as a handbook for leaders at all levels in your organization.
Says JP “As a leader today you are expected to integrate sustainable practices into the everyday operation of your organization.”
“Your team, your customers, the politicians, the share holders, your board, your kids, the media, and the blogosphere in short, any stake holder – they all want you, and, in many cases, expect you to be part of the solution instead of contributing to the increasing problems of our world.”
“Sustainability is fun and creates pride from within your business and through that strengthens the internal culture in your organization. At the same time as it adds value to your brand. The debate during the last decade has been partly unclear with many myths and bad information.”
“Today we can see a shift of paradigm and my ambition with this booklet is not to add any more theories and buzz words but to give you a few clear and practical ideas of what you can actually DO TODAY in YOUR organization – examples of practical measures and initiatives that move your organization towards a sustainable future and at the same time create immediate value, increased profit, a stronger brand and esprit de corps.”
“It matters not if you are CEO of a company, head of a department or manager in an organization or secretary general in an association. As a leader at any level you are the key to success in creating a more sustainable organization.”
The book is available at UK£17 €20
To find out more email: [email protected]
www.sleepwell.nu
Valere
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