The flexible mouse
Disney World says its new pricing strategy provides more flexibility and could lead to more affordable visits.
The “Magic Your Way” program allows visitors to buy a base ticket for one-day admission to a single theme park while choosing their length of stay.
Guests can then add on options including the famous “hopper” pass to allow entry into several of the Disney parks.
A family of four, under the new pricing system, can have a seven-day vacation at a base price of $1,500, according to Walt Disney Resort President Al Weiss.
That low price will be available 40 weeks of the year, he added.
Disney also introduced a new menu of packages to include dining and recreational options.
Disney’s sales staff this month will be focused on explaining the new pricing to agents, said Randy Garfield, executive vice president of sales and travel operations, Walt Disney Parks and Resorts.
The new policy goes into effect 2 January.
Report by David Wilkening
David
Have your say Cancel reply
Subscribe/Login to Travel Mole Newsletter
Travel Mole Newsletter is a subscriber only travel trade news publication. If you are receiving this message, simply enter your email address to sign in or register if you are not. In order to display the B2B travel content that meets your business needs, we need to know who are and what are your business needs. ITR is free to our subscribers.































Phocuswright reveals the world's largest travel markets in volume in 2025
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025