Motel 6 opened its prototype in Dallas and even critics of the low-cost chain praised it for its chic appearance and upscale amenities.
“The newly-renovated Denver – North property features elements of the new ‘Phoenix’ prototype design, which includes a modernized interior, sleek European boutique-style guestroom, wood-effect laminate flooring, 32” flat-screen TVs and granite bathroom countertops,” said an Accor North America press release.
The modern guestroom design features bright accent colors, ambient lighting, and a pedestal bed that complements the room’s sleek, clean design, according to the Web site.
Guestrooms are also equipped with a multi-media panel with A/V plug-ins for mp3 players, video game systems and laptop computers; Wi-Fi internet access; and a settee/banquette area for two.
“In addition to its modern styling, the ‘Phoenix’ design incorporates a number of environmentally-friendly features,” the chain says.
The chain says the Dallas facility is a prototype of others to come.
Motel 6 offers the lowest price of any national chain at more than 1,000 company-owned and franchised locations throughout the United States and Canada, according to the company.
For 24 years, Motel 6 has used the tagline, “We’ll leave the light on for you®,” earning the chain the highest brand recognition in the economy lodging segment.
Motel 6 was the first national pet friendly chain, welcoming pets since 1962.
Standard amenities include free local phone calls, no long distance access charges, free morning coffee, data ports, Wi-Fi Internet access and cable channel line-up with premium channels including HBO, ESPN/ESPN2, and CNN. Most locations offer swimming pools and guest laundry facilities.
By David Wilkening
