Travel City Direct returns
Sunday, 05 Jan, 2009
0
Travel City Direct is relaunched today (Monday) after some of its assets were acquired by Virgin Holidays.
The Florida specialist operator was among the brands dragged down by the collapse of former parent company XL Leisure Group last September.
Travel City Direct is now a trading name of the Virgin Holidays Group and is fully bonded under ATOL number 2358 and ABTA number V2043.
New Travel City Direct brochures are being mailed to previous customers and a bookable website www.travelcitydirect.com is up and running.
A dedicated call centre of specialist reservations staff has been created.
Car rental is available with Dollar Rent a Car and flights will be on scheduled airlines, including Virgin Atlantic.
Prices start at £399 per person for a 14-night holiday to Orlando from March 1, based on Gatwick departures for four people sharing at the Masters Inn Maingate.
Head of marketing Carol Williams said: “Although we’ve been away for a while, Travel City Direct is coming back stronger than ever and very proud to become part of the Virgin Holidays family.
“Providing great value holidays to Orlando and beyond was where the brand started and how we became respected in the market. We’ve now joined forces with the leader, Virgin Holidays, and can renew our pledge to offer quality holidays at affordable prices.”
She continued: “In the last four months there has been so much chatter on the internet from previous customers, asking whether Travel City Direct would return, that we know they have missed us and are ready and waiting to book with us again.”
Virgin Holidays marketing director Andrew Shelton said: “As the leading UK operator to Florida, partnering with Travel City Direct to bring back its popular affordable quality offer fits with our portfolio of brands nicely.
“The return of Travel City Direct as part of the Virgin family ensures that Florida remains accessible for all with a simple but affordable option to suit appropriate budgets. The timing, given the current economic climate, couldn’t be better”
by Phil Davies
Phil Davies
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...
TAP Air Portugal to operate 29 flights due to strike on December 11
Qatar Airways offers flexible payment options for European travellers
Airlines suspend Madagascar services following unrest and army revolt
Air Mauritius reduces frequencies to Europe and Asia for the holiday season
Major rail disruptions around and in Berlin until early 2026