Travelmood ‘to expand retail presence’
Specialist long haul operator Travelmood plans a network of at least 20 shops around the UK.
According to a report in the Sunday Times the company is to expand its high street presence in a move described as “counter-intuitive” to the general trend away from retail towards online.
Commercial director Chris Lee is quoted as saying the high street expansion would be “suicidal” without being part of a wider strategy.
“It’s about the integration between advertising, online presence, call centres and face-to-face service to customers,” he reportedly said.
Travelmood has shops in London and Dundee but plans others in Guildford, Islington and up to 20 more around the country in two years, it was reported.
Lee reportedly said: “We think we need to take a gamble on the high street. By opening shops you’re encouraging customers to come in and talk to you. We will have to increase sales dramatically for it to work though.”
The company aims to double sales in the next three years on the back of a 25% rise in the past two years.
Report by Phil Davies
Phil Davies
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025