TTD: Expedia partners with Amadeus
Expedia has forged a long-term technology partnership with Amadeus as part of a multiple GDS strategy.
Connectivity with Amadeus is being activated in two phases – selected Expedia points in Europe are booking select flight segments through Amadeus during the first phase, while the second phase will enable Expedia’s points of sale in the Asia-Pacific region to utilize Amadeus in the third quarter of the year.
A statement from the online travel giant said: “The partnership with Amadeus represents a significant step for Expedia, which has committed to a multi-GDS strategy in order to provide customers with an improved experience by presenting greater flight selection and more destination options.”
Paul Brown, president of Expedia’s partner services group said: “The connection with Amadeus is a major milestone because it will offer greater options and redundancy regarding Expedia’s connectivity to airlines, as well as provide our customers a richer shopping experience.
“This agreement gives Expedia a greater degree of flexibility around our access to the best fares and inventory availability, and further differentiates our value proposition to both travellers and select airline partners.”
Gillian Gibson, vice president, Amadeus multinational customer group, added: “Our low-fare search technology and full content agreements with leading airlines have made us a partner of choice for online travel agencies in Europe and help us to help Expedia better meet the needs of its customers worldwide.”
Report by Phil Davies
Phil Davies
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Qatar Airways offers flexible payment options for European travellers
Phocuswright reveals the world's largest travel markets in volume in 2025
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Skyscanner reveals major travel trends 2026 at ITB Asia
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists