Visit Flanders to create WWI awareness in Australia, NZ
Visit Flanders has appointed the Walshe Group in joint partnership with PEPR Publicity to manage its Australian and New Zealand trade marketing, consumer marketing and public relations.
Flanders is the Dutch speaking northern region of Belgium encompassing the cities of Brussels, Bruges, Antwerp, Ghent, Leuven, Mechelen, coastal towns and countryside and the WWI battlefield of Flanders Fields.
The Great War Centenary 2014-2018 forms the core focus of Visit Flanders’ marketing strategy over the next four years.
Flanders saw some of the greatest battles and losses of life in WWI and is now home to many of the world’s most significant WWI memorial sites and museums.
On the trade marketing side, the Walshe Group has assigned Sonia Holt as account manager.
PEPR Publicity will oversee the consumer marketing and public relations component of the account with Anna Mansfield serving as account manager.
Ian Jarrett
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Qatar Airways offers flexible payment options for European travellers
Airlines suspend Madagascar services following unrest and army revolt
Phocuswright reveals the world's largest travel markets in volume in 2025
Digital Travel Reporter of the Mirror totally seduced by HotelPlanner AI Travel Agent
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports