Price and Ability to Customize Travel Insurance Coverage Drives Highest Consideration Amongst Americans Traveling in 2022

Friday, Apr 07, 2023 0


battleface today released its first annual U.S. Travel Insurance Consideration Report. Conducted by Opinium Research, the new survey found that while 80 percent of Americans intend to travel domestically this year, only three in 10 Americans plan to consider protecting their trip investments by purchasing travel insurance. Respondents cited price and ability to customize coverage options as the top reasons for not considering protecting trip investments.


As travel industry volatility continues amidst the ongoing COVID-19 pandemic, battleface has answered consumer calls for individualized products and customization with its industry-first, build-your-own travel insurance plan. The approach comes at a time where more than two-thirds of Americans (64%) reported the biggest influence on their decision to buy travel insurance being cost, while 44 percent stated they are most influenced by the ability to create a policy suitable for their specific needs when shopping for travel insurance.


“Offering relevant benefits to fit the needs of today’s travelers is one of our key principles,” said Lisa Conway, chief underwriting officer at battleface. “With personalization top of mind, this a la carte approach creates opportunity for greater customer satisfaction and ultimately saves money.”


battleface makes the travel insurance process easier by providing unmatched customer care with 24-hour claims, emergency travel and medical assistance services, access to up-to-the-minute global travel restrictions and requirements, and a robust menu of quality stand-alone benefits including:


  • Trip Cancellation
  • Trip Interruption
  • Trip Delay & Missed Connection
  • Baggage Loss & Delay (including Sports Equipment Coverage)
  • Travel Medical & Emergency Evacuation
  • Accidental Death and Dismemberment
  • Vacation Rental Damage Waiver
  • Pet Medical and Pet Return while Traveling
  • Rental Car Damage Coverage


For more information on battleface travel insurance, please visit

Learn more about battleface Travel Insurance

Most Read

Mike Ferguson of Skyscanner talks to Graham about expansion and the new research key for DMO’s

Dana Young updates Graham McKenzie on the progress Visit Florida is making

Jenna Saucedo-Hererra of Greater SATX

Charles Godot General Manager at voco Dubai Palm Jumeirah

Robert Khoury JA Resorts and Hotels Vice President Sales and Marketing

Harry Hastings of Ocean Holidays talks to Graham McKenzie about the past 20 years and the next 20

Nium - Is this the fastest growing Fintech company? Spencer Hanlon talks to Graham McKenzie

Sarah Doyle from Visit Phoenix

Michelle and Jalyssa of Visit Mesa

Alison Cryer, MBE of Representation Plus

Tracy Vaughan, SVP Global Trade Development at Visit Lauderdale

Marc Anderson CEO of Visit San Antonio speaks to Graham McKenzie in London about his city and IPW23

Your Email is bounced out please whitelist Or You can change your email from your profile Setting Section

Your region selection will be saved in your cookie for future visits. Please enable your cookie for so this dialog box will not come up again.

Price Based Country test mode enabled for testing United States (US). You should do tests on private browsing mode. Browse in private with Firefox, Chrome and Safari