Active Hotels and Advences Forge Strategic Alliance

Cambridge, 19 April 2004: Active Hotels, Europe’s leading online hotel reservations provider has signed a strategic partnership agreement with Advences, France’s leading technical solutions supplier to the travel industry. Advences acts as both a content provider and distributer, powering travel agency and tour operator websites across France and other countries. Their clients include: www.cfavoyages.com, www.wata.net, www.sembatvoyages.com, www.edenvoyages.com and www.visitfrance.fr. Advences uses advanced technical solutions to build websites for agencies, as well as providing an easy-to-use content management system. Lotfi Gabsi, CEO, Advences stated: “Advences prides itself on maintaining a strong relationship with its agencies and supplying e-tourism solutions that guarantee autonomy and flexibility. Our agreement with Active Hotels will enable our clients to enhance greatly their hotel content at the click of a mouse.” By teaming up with Active Hotels, Advences will provide a superior product offering to French travel agents and tour operators who will gain access to the *6000 European hotels currently on www.activehotels.com. Via an extranet developed by Advences, travel agencies and tour operators will download the Active Hotels content database so that the hotel information is automatically branded to each agency’s unique requirements. Séverine Philardeau, European Business Development Manager, Active Hotels said: “Advences makes an ideal partner for Active Hotels, working together in collaboration with the French travel industry. Active Hotels is committed to expanding its European product offering and this agreement demonstrates our commitment to offer the latest technology available and to provide the best business solutions for all parties concerned.” *set to increase to 10,000 properties by the end of 2004 -End- ——————————————————————————————————————– About Advences: Advences is France’s leading consulting and engineering company for e-tourism. Since its creation in 1986, Advences has been actively contributing to the online sales of travel and tourism products. From designing e-tourism web sites, to hosting sites on servers, hundreds of tour operators, travel agencies and hoteliers have benefited from Advences’ expertise and turned their e-commerce projects into successful ventures. Over 20% of e-tourism sales turnover currently goes through Advences’ hosting servers. For further information visit: www.advences.com Press contact: Michel Nahon, Press Relations, Advences Tel: +33 (0)1 49 23 74 74 Email: [email protected] About Active Hotels: Active Hotels is Europe’s leading online reservation provider, offering the best choice of hotels and room prices available across Europe. The company works with over 6000 leading European hotels, which it promotes across 1,500 distribution partner websites and electronic networks. Active Hotels is rapidly growing its hotel base to reach 10,000 European properties by the end of 2004. The company is predicted to process over €200 million worth of bookings for hotels throughout Europe in 2004. For further information visit: www.activehotels.com Press contact: Mandy Zakhour, European Media Relations & Communications, Active Hotels Tel: +44 (0)1223 578134 Email: [email protected]