Aer Lingus plans brand refresh
Aer Lingus CEO Stephen Kavanagh has announced the carrier will undergo a brand refresh in the New Year.
Speaking at APEX Expo, Kavanagh said the airline planned to unveil a refreshed brand identity in January, which will reflect the airline’s modern outlook and ambition to be the leading value carrier across the North Atlantic.
Last week, the company announced two new transatlantic routes; Minneapolis St. Paul in the US and Montreal in Canada, bringing the total number of North American destinations served by Aer Lingus to 15.
Kavanagh said: "Since joining International Airlines Group (IAG) in 2015, Aer Lingus has launched eight new direct transatlantic services to Los Angeles, Newark, Hartford, Miami, Philadelphia, Seattle and now Montréal and Minneapolis-St. Paul, marking the largest ever transatlantic expansion in our history.
"In the past three years alone, Aer Lingus has increased the number of destinations served from nine to 15 and has also added capacity on a number of existing routes.
"The two new destinations will add a quarter of a million additional seats annually to Aer Lingus’ transatlantic network which already carries 2.8 million guests annually between Ireland and North America.
"Our ambition is to be the leading value carrier across the North Atlantic and we will continue to add new routes and capacity on an ongoing basis over the coming years."
Aer Lingus flies from 18 regional UK airports, including London, Manchester, Birmingham and Edinburgh, via Dublin, to 15 transatlantic destinations.
Lisa
Lisa joined Travel Weekly nearly 25 years ago as technology reporter and then sailed around the world for a couple of years as cruise correspondent, before becoming deputy editor. Now freelance, Lisa writes for various print and web publications, edits Corporate Traveller’s client magazine, Gateway, and works on the acclaimed Remembering Wildlife series of photography books, which raise awareness of nature’s most at-risk species and helps to fund their protection.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
France prepares for a massive strike across all transports on September 18
Turkish tourism stalls due to soaring prices for accommodation and food
CCS Insight: eSIMs ready to take the travel world by storm
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt