Airbnb and FIFA in major multi-tournament partnership

Airbnb and FIFA announced in June a major partnership spanning three tournaments to deliver top travel experiences to fans, alongside economic opportunities for local communities and valuable support for Host Cities.
During the three-year partnership, Airbnb will serve as an Official Partner for the FIFA Club World Cup 2025, an Official Supporter for the FIFA World Cup 26 in North America and an Official Supporter for the FIFA Women’s World Cup 2027 in the Americas. In addition, the company will offer Official Fan Accommodation on its platform globally for these three flagship FIFA tournaments.
“The World Cup brings the world together — and so do we. Airbnb is proud to partner with FIFA to offer fans once-in-a-lifetime experiences during the tournaments—while welcoming hundreds of thousands of guests during the 2026 FIFA World Cup and driving meaningful economic impact for local communities,” said Brian Chesky, Airbnb co-founder and CEO.
“We’re delighted to welcome Airbnb to FIFA, and we’re thrilled that it is taking on such a key role in the three groundbreaking tournaments coming up, ” added FIFA President Gianni Infantino.
“The FIFA Club World Cup 2025 will be a defining competition for generations to come and will reshape club football. Meanwhile, the FIFA World Cup 26 will be the biggest tournament in history, with 48 teams competing across three host nations. Then, one year later, the FIFA Women’s World Cup will be held in South America for the first time. Having a travel leader such as Airbnb by our side is special.”
In addition to choosing from a wide range of affordable, high quality places to stay, guests have the opportunity to explore Airbnb Experiences led by locals that spotlight regional traditions, hidden gems and the spirit of the Host Cities.
Economic impact for local communities
In less than a year now, the FIFA World Cup 26 should bring a record number of fans to travel to support their teams. According to a Deloitte study1 over 380,000 Airbnb guests alone are expected to travel for next year’s showpiece event, including more than 150,000 from the United States.
Airbnb’s partnership with FIFA for the FIFA World Cup 26 represents an unprecedented opportunity for local communities. According to Deloitte, Airbnb stays during the FIFA World Cup 26 are expected to contribute $3.6 billion to Host City economies.
Across the 16 Host Cities, Airbnb hosts could earn up to $210 million, highlighting the significant economic opportunities created by hosting during major events.
Furthermore, Airbnb will contribute to broader local economic development by generating an estimated equivalent of nearly 34,000 full-time jobs over the course of 20262. Airbnb stays drive widespread economic impact by dispersing tourism-related expenditure into local coffee shops, restaurants and small businesses in neighborhoods that often lack traditional tourist infrastructure.
Last but not least, Airbnb will also implement the Airbnb Host City Impact Program, a separate, targeted $5 million investment for the FIFA World Cup 26. Airbnb’s dedicated community support program will involve collaborating with cities to fund select initiatives that foster economic growth and enhance the overall event experience for residents and visitors alike.
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