Atlantic City spins the wheel and comes up with $1 million for meetings
The Atlantic City Alliance–in collaboration with the Atlantic City Visitors Authority—have announced a $1 million program to attract groups and meetings in 2013. The funding comes from the private sector—namely the 12 casino resort properties. The $1 million incentive program is part of the popular "Do Anything, Do Everything, Do AC" campaign.
The program is for new group or meeting business that must meet in Atlantic City in 2013. Business must generate at least 1,000 room nights at an AC casino hotel. Prority is given for midweek, non-summer and first-time business. Meetings or groups can use facilities at the convention center, Historic Boardwalk Hall or at the 12 AC casino meeting spaces with priority to groups at the convention facilities.
The pressofatlanticcity.com reports that guidelines for distributing the incentive money are under development and that the funds could be tailor-made for a single convention’s needs but would most likely be distributed among multiple groups.
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Gretchen Kelly
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