ATM: Euromonitor picks the BRICS to perform
Euromonitor International has been looking at international travel trends, and making predictions at Arabian Travel Market.
Worldwide, Euromonitor numbers suggest tourism growth is slowing, averaging less than four per cent annually until 2016, whilst the average spend is also flat-lining.
However, the new BRIC economies will become the star performers, with Brazilians identified as the highest spending travellers globally with strong increases from the Indian, Chinese and Russian markets as well.
In terms of the new star-performing cities, the majority of the top 10 were in Asia, with Hong Kong number one with nearly 22 million arrivals and 9.3 per cent growth last year, followed by Singapore.
With the BRICs now a major target for many destinations, Euromonitor identified the top three preferred destinations for each BRIC market, whose travellers tended to stay close to home during their initial forays.
Brazilian travellers went to the US, Argentina and France; Chinese chose Hong Kong, Macau and Taiwan; Indians opted for Singapore, Thailand and the UAE, while the Russian preference was for Ukraine, Finland and Kazakhstan.
Turning to consumer trends, Euromonitor research said economic pressures were fuelling the hunt for bargains in travel, with a rise in the popularity of flash sales and a reversal in the decline of the economy holiday package.
Sectors tipped for growth included medical tourism, rail travel, cruising and shopping.
Ian Jarrett
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