Banyan Tree brands join AccorHotels Le Club loyalty programme
AccorHotels Le Club has added all Banyan Tree Hotels & Resorts properties to the loyalty platform.
It includes all Banyan Tree, Angsana and Cassia branded hotels and resorts globally.
To mark the launch, guests booking stays at Banyan Tree, Angsana and Cassia will get four times the number of reward points when they book by 24 February 2019 for stays until 14 April 2019.
Elite tier members will also get additional benefits at all Banyan Tree Hotels & Resorts.
It marks a further integration after AccorHotels inked a strategic long-term partnership with Banyan Tree two years ago.
"We hope this partnership will give members an opportunity to accrue rewards points and enjoy the unique offerings which Banyan Tree, Angsana and Cassia hotels have to offer," said Henrik Berglind, VP, Loyalty Asia Pacific.
Le Club AccorHotels offers points accrual at over 3,500 hotels across 20 brands globally.
The loyalty platform has about 16 million members from Asia Pacific.
"As an independent company, our strategic alliance with AccorHotels allows us to continue securing hotel management agreements on our own while accelerating Banyan Tree Hotels & Resorts’ expansion with AccorHotels’ expertise," said Ho Ren Yung, Vice President, Brand HQ of Banyan Tree Holdings.
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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