Bookaway unveils Asia transport management system
Book away Group has unveiled seatOS, a new Transport Management System (TMS) developed in-house and focused on the local needs of operators based in Asia Pacific.
The system has developed built as a Software-as-a-Service proposition, providing local compliance and financial requirements.
Bookaway is the only ground transport marketplace offering local TMS solutions in different regions of the world, enabling operators to sell online.
Noam Toister, CEO & Co-Founder, Bookaway Group said: “We want to bring every bus, ferry, and train seat online to create an efficient marketplace with a modern digital experience for travellers.”
“That’s why we’re giving operators in Asia and Latin America a simple TMS they can easily adopt to begin selling online, with Bookaway Group or any other marketplace.”
Additionally, Bookaway Group announced its acquisition of Sisorg, a Latin America Software-as-a-Service TMS.
The Group will accelerate the adoption of Sisorg across LATAM, including Argentina, Chile, Colombia, Costa Rica, Mexico, and Paraguay, enabling offline operators to begin retailing online.
It says only 10% of bus, ferry, and rail tickets are booked digitally
Unlike airlines and hotels, most ground transport operators in the group’s key LATAM & APAC markets haven’t been able to easily access technology, meaning they still run Excel spreadsheets, which has hampered the growth of e-commerce in the sector.
The Sisorg acquisition brings more than 100 operator customers in LATAM and seatOS is being piloted by local operators in the Philippines and Thailand.
Toister added: “The core of our strategy still remains helping travellers to book easily. We’re also building TMSs because it removes a huge barrier to seamless ground transport
Ray Monty
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