Carnival manager joins MSC Cruises in new role
MSC Cruises has appointed Chiara Brooker to the newly-created role of sales manager, responsible for trade operations.
Brooker will oversee all aspects of agent liaison, including trade incentives and events, sales campaigns, fam trips and ship visits, as well as taking responsibility for the new B2B booking system MSC Book.
She begins at the cruise line on March 2.
MSC Cruises head of sales UK and Ireland Janet Parton said: "Chiara brings with her a wealth of experience and is the perfect person to spearhead our efforts to work closely with agents.
"She has worked with the trade for a number of years and is well known and well liked in the business. I’m sure she will be a great asset."
Brooker joins from Carnival UK, where she has held a number of trade-facing roles – most recently as senior sales operations manager.
The appointment comes as part of MSC Cruises’ on-going efforts to restructure its UK sales team and double its size.
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
France prepares for a massive strike across all transports on September 18
Turkish tourism stalls due to soaring prices for accommodation and food
CCS Insight: eSIMs ready to take the travel world by storm
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt