Cheapflights recruits UK marketing head from BA

Tuesday, 29 Sep, 2006 0

Former British Airways head of digital Joe Sikorsky is joining travel price comparison website Cheapflights

He is to take the role of head of UK marketing from October 2, reporting to commercial director Rob Passmore.

Sikorsky headed BA’s digital channel strategy for the UK and also managed paid and organic search strategies.

He said: “Cheapflights has a history of innovation and in fact pioneered online flight price search and comparison. After ten years, it still leads this important segment of the online travel market. I very much look forward to working with the team at Cheapflights and welcome the opportunity of working within one of the UK’s travel dotcom successes.”

Report by Phil Davies



 

profileimage

Phil Davies



Most Read

Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know

Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham

Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago

Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research

Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact

Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference

Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role

Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal

Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination

Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness

Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future

Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
TRAINING & COMPETITION
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...