Club Med unveils first full rebrand in almost a decade

Tuesday, 21 Mar, 2023 0

All-inclusive operator Club Med unveiled its first rebranding campaign for nearly 10 years.

Since its inception, the brand has launched 70 resorts in 32 countries.

Club Med worked closely with Paris-based creative studio, Bleu, to create a new premium brand identity.

Club Med’s refreshed rebrand draws inspiration from its luxury offering, with indulgence, nature and freedom.

Its new identity features a reinterpreted logo, a brand-new nature inspired colour palette and new typography.

It was introduced in recent resort openings will rolled out at the end of 2023.

Club Med will also develop various brand content by working with artists, such as Alexis Christodoulou.

From November this year, Club Med will begin the gradual roll-out of a new website.

It has been given a sleek overhaul in line with its new brand identity.

Related News Stories :   Dusit opens three new Asia hotels     Hyatt to debut Zoëtry luxury resort in Greece     New Las Vegas hotel opening next month     Texas cracks down on resort fees     Minor to develop multiple Saudi Arabia hotels     New Sheraton Japan hotel opens  

Learn more about :   Club Med ( United Kingdom )  


TravelMole Editorial Team

Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.

Most Read

Mike Ferguson of Skyscanner talks to Graham about expansion and the new research key for DMO’s

Dana Young updates Graham McKenzie on the progress Visit Florida is making

Jenna Saucedo-Hererra of Greater SATX

Charles Godot General Manager at voco Dubai Palm Jumeirah

Robert Khoury JA Resorts and Hotels Vice President Sales and Marketing

Harry Hastings of Ocean Holidays talks to Graham McKenzie about the past 20 years and the next 20

Nium - Is this the fastest growing Fintech company? Spencer Hanlon talks to Graham McKenzie

Sarah Doyle from Visit Phoenix

Michelle and Jalyssa of Visit Mesa

Alison Cryer, MBE of Representation Plus

Tracy Vaughan, SVP Global Trade Development at Visit Lauderdale

Marc Anderson CEO of Visit San Antonio speaks to Graham McKenzie in London about his city and IPW23

Your Email is bounced out please whitelist Or You can change your email from your profile Setting Section

Your region selection will be saved in your cookie for future visits. Please enable your cookie for so this dialog box will not come up again.

Price Based Country test mode enabled for testing United States (US). You should do tests on private browsing mode. Browse in private with Firefox, Chrome and Safari