Collapsed OTA is back in business
Collapsed online travel agent Bookable Holidays is back in business after the brand was bought by Travel Up from the administrators.
Former Bookable director Craig Ashford, who has joined Travel Up as head of group sales and marketing, confirmed today that a deal had been struck and that the OTA has started taking bookings again.
Its website bookableholidays.com is back online and Ashford said a Travel Up/Bookable Holidays call centre has begun operations.
Ashford said Travel Up would retain some key members of staff from Bookable Holidays, but he declined to give names or say how many had been offered jobs.
Bookable, which was run by Jason Dwyer and fellow directors Paul Ashford and Timothy Reed, failed in mid-October with 930 forward bookings.
Travel Up Group was launched 10 years as a seat consolidator and has since acquired Latin America specialist operator Bravo Travel and launched Florida and US specialist Magic Holidays earlier this year.
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
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