Colorado’s tourism economy makes strong comeback
Colorado’s tourism industry has enjoyed positive growth in the past year as the state bounces back stronger than ever, according to new research.
The Colorado Tourism Office (CTO) said spending increased 41.8% from $15.4 billion in 2020 to $21.9 billion in 2021.
According to the report, direct travel-generated employment experienced a gain of approximately 14,800 jobs, with a total of 161,000, a 10%.
The US travel industry expanded 48% ($268 billion) in 2021.
Last year showed overall visitation to Colorado increased, reaching 84.2 million trips with day trips accounting for 57% and overnight trips 43%.
Out of the eight Colorado travel regions, half are up in direct travel spending from 2019 to 2021 while the other four declined.
Denver & Cities of the Rockies region remain down over 19% in direct travel spending.
The overseas visitor is Colorado’s highest value traveler, spending over $2,200 per person per trip while in the state, which is more than five times a domestic traveler.
Tourism Economics expects that in 2022 Colorado will recover 70% of the 2019 international travel spend, with full recovery by 2024.
“We are encouraged by the overall 2021 tourism research results. Additionally, international travel was down nearly 80% for a second year impacting some of Colorado’s highest value travelers,” said Tim Wolfe, director of the Colorado Tourism Office.
“We will continue to work to attract high-value travelers aligned with Colorado values.”
Ray Monty
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
TAP Air Portugal to operate 29 flights due to strike on December 11
Qatar Airways offers flexible payment options for European travellers
Airlines suspend Madagascar services following unrest and army revolt
Strike action set to cause travel chaos at Brussels airports
Digital Travel Reporter of the Mirror totally seduced by HotelPlanner AI Travel Agent