Dubai Shopping Festival Offers First-ever Loyalty Card
A new partnership between organisers of the Dubai Shopping Festival and Vice Versa, the leading smart-chip loyalty card company, will give shopaholics even more reason to make sure that they visit Dubai between 24th January and 24th February 2008.
For the first time, visitors will be able to get their hands on a Vice Versa Dubai Shopping Festival card. The card allows holders to earn up to 20 per cent Cash-rewards (Card-Cash™) on purchases made in more than 275 retail and hospitality outlets. They include the likes of Hugo Boss, Kenneth Cole, Tommy Hilfiger, BCBG MAXAZRIA, Porsche Design, Jacob&Co, Calvin Klein, as well as some of the city’s premium restaurants and services. The Card-Cash™ can be redeemed instantly with the very next purchase made in the Vice Versa Partner Network.
Kira Milan, Managing Director of Vice Versa International says:“If you are serious about shopping and you are a serious about getting a bargain, then the Vice Versa Dubai Shopping Festival card is what you have been waiting for!
It simply extends your shopping experience with more rewards during shopping and more rewards when you had enough of shopping and want to relax in any of our great restaurants. It’s free to request for a card and comes with a handy shopping guide, including city information too. There’s absolutely no catch – just lots of rewards to spend – Why wouldn’t you get one?”
And if all this wasn’t enough, lucky card holders could find themselves with free money to spend at any of the participating outlets with their first swipe of the card, as Vice Versa has pre-loaded cards with AED 3,000 in Card-Cash™. What’s more, if you decide to extend your stay in Dubai or plan to return within a three month period – any unspent Card-Cash™ balance on your card with still be redeemable and you can even upgrade to a Vice Versa Gold Card that is valid for two years so you can continue to earn cash rewards even after Dubai shopping Festival!
You can request online for your complimentary Vice Versa Dubai Shopping Festival card, at www.viceversacard.com. All you need to do is to specify either the hotel or residential address where you will be staying and it will be delivered to you upon arrival – free of charge. What you waiting for?
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