Euromonitor puts spotlight on Africa tourism
East Africa is showing solid economic growth, with Mozambique, Zambia, Tanzania and Ethiopia leading the way with real GDP growth of over 6% predicted for 2013.
Tourism in the region has long focused on European and US arrivals, but source markets are changing with regional, Middle Eastern and Asian visitors becoming more of a priority.
The economic growth is encouraging investment in travel accommodation, and international hotel chains such as Marriott and Rezidor are opening their first properties in the region in 2013.
Currently, East Africa is one of the fastest growing regions in the world.
In 2012, East Africa received 13.3 million arrivals and by 2017 the number of tourists travelling to the region is expected to increase by 22% to reach 16 .2 million.
In the Euromonitor webinar next month, discussion will look at the potential for the region and how much investment in infrastructure and tourism training is required for inbound visitor numbers to continue experiencing significant growth.
Euromonitor presenters will be Michelle Grant, research manager for Hotels; Nadejda Popova, senior analyst for airlines and Paz Casal, travel and tourism analyst for Africa
The webinar will take place on June 25 at 9:00 AM CST, 3:00 PM BST
Details at http://go.euromonitor.com/EastAfricasTourismPoisedforGrowth.html
Ian Jarrett
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