Hong Kong sees immediate recovery

Thursday, 26 Jun, 2003 0

Load factors and occupancy rates soar again following SARS judgement

Optimism is spreading to the tourist sector in the Far East now that the WHO has removed Hong Kong from its list of SARS-affected areas, according to a report in The Times.

The newspaper says the decision has “triggered a new mood of optimism across the region’s travel and tourism industry”. Cathay Pacific and British Airways have both stated that they are planning to reinstate flights, while Virgin Atlantic has already reported a rise in passenger numbers over the last few days.

A spokesman for Virgin told The Times: “We have definitely seen an increase in confidence and the flights are looking good. Confidence is definitely returning and load factors seem to be back to normal.”

Hotels in Hong Kong have also noticed an immediate improvement in the situation; this is hardly surprising, however, as occupancy levels in many hotels were as low as 10 per cent at the height of the outbreak. The newspaper sounds a note of caution, saying most medical experts agree the disease could recur, and that if it does, it could have a “very negative effect”.

Read our previous stories:
26-Jun-03: SARS: the story so far



 



Most Read

Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know

Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham

Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago

Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research

Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact

Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference

Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role

Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal

Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination

Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness

Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future

Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
TRAINING & COMPETITION
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...