Hua Hin hotels launch marketing campaign
HUA HIN – Nine of Hua Hin’s luxury hotels, plus a golf club and a vineyard, have launched a publicity campaign called “It’s in Hua Hin.â€
The initiative is aimed at promoting the accommodations and activities available in and around Thailand’s 100-year-old city of Hua Hin and neighbouring beach town of Cha Am, less than three hours’ south of Bangkok by car.
“We want to get the word out about this destination — a destination that’s been the choice of royalty for decades — and we think by banding together, and speaking to the world with one voice, we can do just that,†said Boyd Barker, general manager of Hua Hin Marriott Resort & Spa, one of the programme’s founding members.
Hua Hin became a popular retreat among Thai sovereigns in 1921, when a railway station and hotel were erected to service elite train travellers between Bangkok and Singapore.
Today, it’s the full-time residence of the world’s longest serving monarch, His Majesty King Bhumibol Adulyadej. This year, the town celebrates its centennial.
Other hotels with membership in the group include:
AKA Resorts, Anantara Hua Hin, Banyan Resort, Courtyard by Marriott Hua Hin, Hilton Hua Hin Resort & Spa, Hyatt Regency Hua Hin, Sheraton Hua Hin Resort & Spa, and Veranda Resort & Spa Hua Hin,
The region boasts seven golf courses, including Banyan Golf Club, and the Hua Hin Hills Vineyard, which visitors can tour by elephant, or watch others do so while sipping Monsoon Valley White Shiraz, a gold medal winner at the 2008 AWC International Wine Challenge in Austria.
The region also hosts the Hua Hin Jazz Festival, a three-day event which last year attracted 35,000 visitors.
For more information about “It’s in Hua Hin,†visit www.itsinhuahin.com
Ian Jarrett
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt
Qatar Airways offers flexible payment options for European travellers
Air Mauritius reduces frequencies to Europe and Asia for the holiday season
TAP Air Portugal to operate 29 flights due to strike on December 11