Icelolly signs deal with Skyes Cottages
Holiday price comparison website icelolly.com is partnering with Sykes Cottages this month to tap into the demand for domestic UK breaks.
It will promote Sykes Cottages’ UK properties throughout the month through a takeover of its UK holiday landing page.
The month-long collaboration will run alongside a number of promotional deals and offers for icelolly.com subscribers.
A competition, running from October 17, will give customers the chance to win £500 in vouchers toward the cost of a cottage.
Andrew Latham, CEO of icelolly.com, said Sykes Cottages seemed like a great fit.
"UK travel currently represents a huge opportunity, and it’s something we’re keen to develop through partnerships such as this one," he said.
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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