IHG to franchise Holiday Inn Express in China

Friday, 31 Jan, 2008 0

BEIJING – InterContinental Hotels Group will begin franchising its Holiday Inn Express hotels in China for the first time as it seeks to accelerate its already rapid growth in the country.

IHG, the world’s largest hotel operator by number of rooms, is now in final negotiations with potential partners who would manage some of its future Holiday Inn Express outlets.

“From the outset, we designed our Holiday Inn Express support platform in China with franchising in mind,” said Kieron Ritchard, IHG Asia Pacific’s vice president of strategy for Greater China.

IHG currently has six Holiday Inn Express hotels in China and holds 20 additional management contracts for the brand.

The company said IHG would continue to offer management services for Holiday Inn Express investors in China who preferred to have their hotels managed by IHG.

IHG has a portfolio of 125 hotels in Greater China, with 65 in operation and an additional 60 in development.



 

profileimage

Ian Jarrett



Most Read

Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know

Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham

Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago

Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research

Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact

Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference

Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role

Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal

Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination

Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness

Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future

Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
TRAINING & COMPETITION
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...