Industry frets over demand, profit concerns
The impact of the global financial downturn on demand, price and profitability in the industry over the next five years is the industry’s biggest fear with more than half (56.6%) highlighting it as the industry’s biggest issue, according to the poll of 1,200 senior industry executives.
Demand factors are the primary concern for 31.3%, with 25.3% specifying the downturn’s negative influence on price, profits and margins, a World Travel Market poll reveals.
More than 40% expressed concern about exchange rates with 25.7% worried about oil prices, although only 12% and 4% respectively identified these as the biggest single issue.
World Travel Market chairman Fiona Jeffery said, “It is clear that the concern runs deep, with many worried about what will happen to the demand, with a similar number concerned about what happens to their bottom line.â€
Ian Jarrett
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