New domain attracts 16,000 registrations
More than 16,000 dot travel domains were registered during the first 16 weeks of the name being launched, according to the organising body.
Tralliance said it was continuing to get registrations from across the global travel industry on a daily basis.
The figures emerged as Tralliance unveiled a revamped website for companies to register the dot travel domain.
President and chief executive Ron Andruff said: “The new dot travel registry website allows registrants to link to everything they need to get authenticated and registered from one centralised online location.
“We’re getting new registrations every day from all sectors of the travel industry, from across the world.”
Once companies secure their dot travel domain they can load their details into a new dot travel directory which is currently being developed and in Beta testing.
Tralliance said “global travel industry leaders” have registered including British Airways, TUI, Expedia, Disney and Carnival Cruise Lines.
Reaction to the domain has been mixed with some commentators believing firms have only registered to protect against brand hijacking and have virtually no interest in actively using or marketing the name.
Report by Steve Jones
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Qatar Airways offers reduced timetable to over 60 destinations
Hands In, UATP join forces for airline multi-card payments
AirlineRatings reveals world's safest airline rankings for 2026
Vietnam warns airlines of possible flight reductions amid jet fuel shortages
Fliggy opens AI-powered travel bookings and developer tools