Page & Moy reports strong sales for next summer
Page & Moy Travel Group has claimed its sales revenue for next summer is way above the industry average at a lunch for key suppliers at World Travel Market.
The group, which now sells its three brands Travelsphere, Page & Moy and Just You through the travel trade, said sales revenue for summer 2011 is 25% ahead on a like-for-like basis.
This, said CEO William Burton, is way ahead of a UK packaged holiday market that is 4% ahead overall.
For winter 2011/12, he claimed the group is 27% ahead year-on-year.
Burton said a key driver was the re-launched Page & Moy brand, which had under-performed the market in recent years.
He said it is now trading cumulatively 34% up for summer 2011 % up year on year.
Travelsphere, described as its “value and convenience brand”, was launched through the retail travel trade for the first time this autumn and is cumulatively 23% ahead for summer 2011.
Just You, which offers tours for individual travellers, is up 14% for summer 2011, but with a trend to later booking in the singles sector, Burton expects it to grow by more than this in 2011.
The group, which was re-financed in November 2008, has ambitious growth plans, and aims to double its turnover and triple its profitability over the next five years.
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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