Pub group to invest £20m in Lazy Cow
Urban & Country Leisure is to invest £20 million in a new brand over the next three years after a rethink of its business.
The Midlands-based group, which operates 14 country pubs and restaurants in the UK, has forecast a downturn in the growth of the country pub sector.
Instead, it is refocusing its acquisitions policy on a new brand, The Lazy Cow (TLC) boutique hotel and restaurant.
It is actively seeking key sites in major cities and market towns throughout the UK for its TLC brand including Bath, Cheltenham, Gloucester, Solihull, Newbury, Poole Lincoln and Henley On Thames.
The decision comes after the phenomenal trading success and launch of its first The Lazy Cow boutique hotel and restaurant which opened in November of last year in Warwick.
With the help of £20m of private funding, UCL plans to launch 15 more TLC units over the next three years.
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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