Radisson Hotel Group inks loyalty partnership with Hainan Airlines

Tuesday, 01 Jul, 2018 0

Radisson Hotel Group has inked a strategic partnership with China’s Hainan Airlines.

The partnership will cover marketing and social media collaboration as well as conversion and redemption of their respective loyalty programs.

Members of Radisson Rewards can redeem points for flights on Hainan Airlines and nine other Greater China based carriers which are part of the Fortune Wings Club frequent flyer network.

Radisson Rewards members can also exchange points for Fortune Wings points.

The tie-up will be promoted via joint marketing initiatives and on social media channels including WeChat and Weibo.

Hainan Airlines’ parent China conglomerate HNA Group also owns a majority stake in Radisson Hotel Group.

"As a member of HNA’s family of brands, Radisson Hotel Group joins an extensive global network of like-minded companies, and brings its products and services to key feeder markets like China. We also look forward to opening our global hotel network to Fortune Wings Club members," said Eric De Neef, Radisson’s global chief commercial officer.

Members can exchange points based on the conversion rate of 10 Radisson Rewards points equivalent for one Fortune Wings point.

Radisson Rewards members will get double points’ value if they convert their points to Fortune Wings before the end of July 2018.

Other airlines in the Fortune Wings loyalty network include Tianjin Airlines, Hong Kong Airlines, Lucky Air, Capital Airlines, Fuzhou Airlines and Urumqi Air.



 

profileimage

TravelMole Editorial Team

Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.



Most Read

Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know

Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham

Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago

Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research

Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact

Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference

Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role

Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal

Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination

Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness

Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future

Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
TRAINING & COMPETITION
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...