Rising travel costs a golden opportunity for Pacific Asia tourism
The impact on consumer spending is a concern for the industry globally.
However, Chairman of the Pacific Asia Travel Association UK & Ireland, Chris Crampton, finds reasons to be upbeat.
Crampton shared his thoughts on the implications and opportunities around this for the region.
“The hot topic is just the fast rising flight prices but also the airport travel disruption that is sparking uncertainty. Thankfully, this is having minimal impact on travel to Pacific Asia.”
“Summer isn’t typically peak season and as long as the airports resolve their issues ahead of winter, supply and pricing shouldn’t be impacted. Likewise, the largely ‘packaged’ pricing of travel means customers are less aware of cost increases.”
PATA UK & Ireland’s Consultant for Aviation, Patrick Folley shared data showing the recovery is coming back quickly with flight capacity in the region strong again at 60-70% compared to 2019.
High ticket prices is a short term issue and prices should drop again soon, he said.
“Agents have an opportunity to capitalise on consumer demand and should turn their eye to Asia which offers better value and less uncertainty,” Crampton added.
With the pound sterling plummeting against the US dollar, Pacific Asia – especially Thailand and Malaysia – could be the best value holiday destinations over the next 12 months, says PATA member David Kevan, Co-Founder of CHIC Locations.
“Consumers have inflation to contend with and winter fuel bills to budget for, but the demand for travel is strong and the region offers a choice of low cost airfares and premium holiday experiences.”
“It’s good news for agents too as this allows scope to upsell room categories and tours.”
Ray Monty
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