Ryanair pushes back rollout to 100% digital boarding passes by a few days
Ryanair has delayed the move to 100% digital boarding passes by a few days.
It confirmed the new policy takes effect across the network from Wednesday. November 12. Instead of the original start date of Monday, November 3.
The slight delay ensures a seamless transition for customers in the less busy travel period after the mid-term break, it says.
Ryanair’s switch to 100% digital boarding passes means that passengers will no longer be able to download and print a physical paper boarding pass but will instead need to use the digital boarding pass generated in their “myRyanair” app.
This is the latest move in Ryanair’s digital transformation, having already rolled out several in-app features and initiatives.
These have included:
Order to Seat: Order food and drinks from your phone and get served first.
Live Flight Information: Real-time updates on boarding, gates, and delays.
Direct Disruption Updates: Live notifications from Ryanair’s operations centre during disruption.
Ryanair says almost 80% of passengers already use digital boarding passes.
Ryanair CMO, Dara Brady, said “Ryanair’s move to 100% digital boarding passes will mean a faster, smarter, and greener travel experience for our customers, streamlined through the “myRyanair” app, where passengers will also benefit from helpful in-app features.”
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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