Snuggle up for winter with Sofitel

Saturday, 31 May, 2007 0

Sofitle says that nothing beats a cosy bed in winter and nothing compares with the warmth, plush comfort and luxurious softness of Sofitel’s patented MyBed, so this winter when you experience the cocoon-like MyBed slumber at any Sofitel hotel in Australia, New Zealand or Fiji, you have the chance to make ‘MyBed’ your bed!

Simply stay at any Sofitel hotel in Australia, Fiji or New Zealand between 1 June and 31 August for your chance to win one of ten Sofitel MyBeds valued at over $3200 each so you can enjoy that extravagant Sofitel MyBed slumber in your own home every day.

Sofitel MyBed will turn your bedroom into an oasis of refined living and relaxation and create an exclusive sanctuary in your own home.

Rates start from $229 per room per night.

Surveys have shown Sofitel MyBed consistently rates above other hotel beds on the market and gets to the heart of what guests say is the most important component of any hotel stay: a good night’s sleep.

As the leader in luxury bedding, Sofitel MyBed is a statement in opulence, elegance and indulgence and sets the tone for an exceptional and memorable stay.

More than simply a bed, Sofitel MyBed ushers in a whole new concept in rest, with a guarantee of plush softness never before experienced.

Plumped high with welcoming feathers, Sofitel’s MyBed features an extra-thick mattress, patented high-density box spring, a down featherbed, over-sized pillows and a specially treated hyper-allergenic comforter that’s light yet cosy.

The result is a nest-like plushness that softly envelopes anyone who slips under the covers and provides the most sublime sleep imaginable. The mattress guarantees perfect absorption of all movements and balanced support thanks to intelligent distribution of the springs.

“Since launching Sofitel MyBed we have had so many guests ask if they can take the bed home with them, so this winter we are giving our guests the opportunity to do just that,” said Thomas Van Vliet, Sofitel Vice President Asia Pacific.

“We believe there is no better bed on the market today and that anyone who experiences the exclusive Sofitel MyBed comfort will never want to go back to an ordinary bed.”

There are seven Sofitels to choose from in Australia this winter, from the lofty heights of Sofitel Melbourne with its stunning city views, to the sophistication of Sofitel Wentworth Sydney or the beachside elegance of Sofitel Gold Coast or Sofitel Reef Casino Cairns.

The newest addition to the network – Sofitel Mansion and Spa at Werribee – is the perfect winter retreat, with open fireplaces and the adjacent Shadowfax Winery and Werribee Zoo.

The Grand Hotel Melbourne, managed by Sofitel also offers fireplaces, a cosy champagne bar and undercover outdoor pool heated for the cooler months, while Sofitel Brisbane offers stylish city-centre opulence.

Australians staying at the romantic Sofitel Queenstown and the tropical Sofitel Fiji Resort and Spa (with the largest pool in Fiji) can also go into the draw to win.

As an added incentive to stay with Sofitel this winter, both Sofitel Mansion and Spa and Sofitel Brisbane have opened brand new day spas that provide a range of decadent treatments to ensure you leave feeling relaxed and renewed.

The Sofitel Mansion & Spa even features an exclusive Lancome room in its spa, the first of its kind in Australia thanks to a special deal between Accor and the luxury French beauty brand.

Sofitel is the signature five-star luxury brand of Accor, providing a unique French ‘art de vivre’ and sophisticated elegance in the world’s most prestigious addresses.

*Terms and conditions:  not all Sofitels in Australia currently feature the latest-edition Sofitel MyBed, but the new version will have been fitted in all Sofitels by September 2007.   

This competition is offered at all Sofitel hotels in Australia, New Zealand and Fiji for stays from 1 June to 31 August 2007.

For bookings phone 1300 65 65 65 or go to www.sofitel.com

Report by The Mole



 

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John Alwyn-Jones



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