Star Alliance names VP commercial

Thursday, 16 Jan, 2008 0

Star Alliance has appointed Christopher Korenke as vice president commercial.

Joining the airline alliance on February 1, he will report directly to CEO Jaan Albrecht.

Korenke will have responsibility for all loyalty, marketing and sales at Star Alliance Services, the project and brand management company working on behalf of the 19-member airline alliance.

He joins from Air France, where he was commercial director for Europe and North Africa, based in Paris.

“Christopher is bringing a wealth of industry knowledge and experience into to the Star Alliance team,” said Albrecht.

“Building on this he will be defining the way forward and supporting the goals for sales, marketing, our worldwide brand, our new e-business solutions and the frequent flyer and loyalty components, thereby contributing to the overall Star Alliance strategy.”

By Bev Fearis



 

profileimage

Bev

Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.



Most Read

Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know

Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham

Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago

Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research

Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact

Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference

Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role

Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal

Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination

Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness

Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future

Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
TRAINING & COMPETITION
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...