United Kingdom
United States
Asia Pacific
Tampa Bay to shine at London Art Fair
Visit Tampa Bay is exclusive Destination Sponsor for the 2025 London Art Fair, taking place this month.
It is part of Visit Tampa Bay’s $1 million-plus marketing campaign in London that showcases the region’s art as a platform to inspire UK travelers to visit the region.
At the heart of Tampa Bay’s presence at the fair is local artist Ya La’ford.
Her artwork, a cornerstone of the sponsorship, will be prominently featured at the fair.
“It’s a tremendous honor to represent Tampa Bay at the 2025 London Art Fair,” said La’ford.
“Reflecting the unique history and culture of our region, the Bay area art scene is a vibrant and dynamic tapestry.”
La’ford and Santiago C. Corrada, President and CEO of Visit Tampa Bay, will be featured in a panel discussion alongside London-based artist Jason Bruges.
They will discuss the impact of public art on communities.
Bruges has an installation in Tampa with more to come.
“One of Tampa Bay’s most striking characteristics is the art that incorporates Tampa’s eclectic history and culture,” said Corrada.
“We’ve seen firsthand art’s power to connect us to one another, transforming strangers into neighbors and turning neighborhoods into communities.”
Also, Tampa Bay lifelong resident and artist, Dylan Perry, will lead two interactive art activities outside of the Fair.
The London Art Fair partnership is one of several initiatives under Visit Tampa Bay’s London marketing campaign.
There are out-of-home advertising placements in key locations like Waterloo and Euston stations, as well as taxi wraps and digital billboards.
Additionally, activations are planned for major travel trade shows.
The campaign also leverages digital tactics, including collaborations with Expedia and Skyscanner, to engage travel planners.
In addition to the London Art Fair, Tampa Bay is spotlighted during the Brentford Football Club’s matches and through exclusive media events, including a cultural showcase at the Swan at the Globe.
“Key partnerships with the London Art Fair and Brentford FC are invaluable for reminding our international friends that Tampa Bay is ready to play,” said Corrada.
Running from January 22-26, the London Art Fair provides a platform to highlight Tampa Bay’s artistic talent through the works of La’ford and Perry.
Related News Stories: Visit Tampa Bay to Inspire UK Art Scene as the Official Destination ... Busch Gardens Tampa Bay reveals new Wild Oasis Realm Visit Tampa Bay - TravelMole Destinations International's convention kicks off in Tampa Tampa area October hotel revenue tops $100 million for first time Hillsborough County Tourism Hits Billion-Dollar Threshold for Third ... Kissimmee attractions reopen after hurricane Carnival Cruise Line opens 2026/27 cruises from Tampa, Mobile Shore power coming to Sydney cruise port Uber launches London's first ever carbon-negative pub
Learn more about : Visit Tampa Bay ( United Kingdom )
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Walt Leger on New Orleans’ Resilience and Major Events Ahead
Cindy Mackin Shares Estes Park’s Winter Thrills
Mark Jaronski of Explore Georgia on FIFA World Cup 2026
Connecting Small Businesses to Global Tourism Markets: Nate Huff of Tourism Exchange
North Carolina’s Resilience: Wit Tuttell on Recovery and Tourism
Kittipong Prapattong’s Plan for Thailand’s Tourism Growth: Taxes, Visas, and Campaigns
James Jin: Didatravel’s Journey from China to Global Reach and the Impact of AI on Travel
Darien Schaefer on Pensacola’s Evolution: From Small Town to Global Destination
Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
Patrick Harrison on Tampa Bay Tourism’s Resilience and Marketing Strategy
Bubba O’Keefe on Clarksdale’s Vibrant Music Scene
Commemorating Elvis and Embracing Tupelo’s Culture with Jennie Bradford Curlee
BA suspending all Heathrow to Abu Dhabi flights
Unexpected wave rocks cruise ship
Report: Cruise guest died after ship lashed in heavy storm
British teen in serious condition after paraglider collision
JetBlue scraps London Gatwick flights