Thomas Cook, Thomson, and First Choice in social brands top 100
Travel companies and suppliers have been recognised for their activity on social media.
Thomson, First Choice and Thomas Cook are among the travel-related companies have been shortlisted for the Headstream Social Brands 100, which rewards brand engagement in social spaces.
Others include American Airlines, Butlins, Delta, easyJet, Heathrow Airport, Kuoni Travel, Lufthansa, and Princess Cruises.
For six weeks over 700 brands were monitored on Faceobook, Twitter and Youtube.
Brands from 16 industries have made it onto the Social Brands 100 shortlist this year.
The final ranking will be announced and report published on May 23.
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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