Tourabout has “more grunt” for agents
The technology driving the new Tourabout EnterpriseAgent website for travel agents is significantly more powerful than the technology used by consumers at www.tourabout.com.au Tourabout stated today.
While the technology on the consumer site is leading-edge, it gains more sophisticated search and more detailed display functionality for agents’ use, according to Tourabout CEO, Ben Jackson.
“Agents need to specify, qualify and match product in greater detail so they can close a sale quickly,” he said.
Last week, Travelscene American Express announced that it was the first agency group to rollout Tourabout’s EnterpriseAgent, a powerful tool developed specially for agents to qualify and match a customer’s travel preferences with thousands of tours and holiday packages provided on the site by more than 50 leading suppliers.
Mr Jackson said it was clear that Tourabout would deliver to agents increased revenue opportunities through speed of use and the ability to match customers with product on the spot.
“However, what emerged from last week’s announcement was some agents who have not yet seen the product asked if the system provided the same level of service as that available on the consumer site,” he said.
“It’s got a lot more grunt for agents and when you team that with smart customer service, we expect our agency partners to be able to sell a lot more product,” Mr Jackson said.
One extra sale per fortnight through Tourabout for each organisation in an agency group would make a big difference to the group’s bottom line, said Mr Jackson.
“Rather than sift through massive amounts of information or hand out brochures and hope the customer comes back, now agents using Tourabout’s EnterpriseAgent can make better and immediate product recommendation which positively impact on satisfaction for customers, sales generation, new revenue opportunities for agents and more bookings for wholesalers and suppliers.”
Other benefits include: agents have access to suppliers’ most up-to-date prices and itineraries; ease of connection through Tourabout’s seamless log-in that replicates agency intranet log-in arrangements with their suppliers; and Tourabout applies no commission to a sale an agent makes through the site.
Report by The Mole
John Alwyn-Jones
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Airlines suspend Madagascar services following unrest and army revolt
Qatar Airways offers flexible payment options for European travellers
Airbnb eyes a loyalty program but details remain under wraps
Air Mauritius reduces frequencies to Europe and Asia for the holiday season
Major rail disruptions around and in Berlin until early 2026