Triton conference special: Three-year plan implemented in 12 months
Global chief executive Andrew Botterill said Triton had been forced to implement a three-year plan in one year, because of the commission cuts from major operators.
He admitted that the roll out of its Triton Search product had been quicker than planned to help members make up for the loss in commission payments.
Before his speech, a video showing comments from various Triton agents was shown to delegates. Retailers had been very positive about Triton Holidays´ commission payments and gave management their backing. But they also said that administration needed to be improved and the operator had to offer more high-end products.
“The speed of change has brought challenges, we´ve responded and we´re delighted,” said Botterill.
“There are some issues that have prevented members from doing more business, but they have still been supportive.
“We wanted scale in year one, but product segmentation is critical. With administration, we´ve had a little bit of a problem, it´s not acceptable, we apologise for them, but there are reasons, not excuses for the problems.
“We´re a virtual tour operator and we´ve rewritten the front end of the system, but classically didn´t communicate it well enough with our back end partners.
“Another problem, which is a nice one to have, is that we´ve done 93,000 bookings.
“But there´s no excuses, we need to sort it out. Over the next year, we´ll continue to develop products, improve technology and administration is a priority.”
Botterill said that in future it would have partnerships with hotels, in the same way that First Choice has holiday villages, and shape the product for its customers.
by Jeremy Skidmore (www.jeremyskidmore.com)
Jeremy Skidmore
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