Vienna International to use Amadeus
Amadeus, a global leader in technology and distribution solutions for the travel and tourism industry announced recently that Vienna International Hotels & Resorts will use Amadeus multiproperty Property Management Solution (PMS) to manage 44 hotels, totalling over 7,500 rooms, by the end of 2010.
The consolidated view of property and guest data allows Vienna International to improve customer service and help fill new hotels when they open up by cross-selling customers within the chain.
Vienna International Hotels and Resorts plans to have 60% more hotels by 2009, when it will have over 7,500 rooms and 44 properties. During this period of rapid growth, Amadeus multiproperty Property Management System (PMS) helps Vienna International fill new properties quickly by enabling them to cross-sell guests from existing properties to a newly-opened one.
Centrally stored guest information enables individual properties to co-ordinate marketing campaigns and anticipate guest preferences and target prospective guests with individually tailored offers.
The multiproperty configuration gives Vienna International central control over its price policy and customer information database for all properties in the chain. This improves management control and consistency which are both vital for ensuring that fast growth rates are sustainable.
“We chose Amadeus for their commitment to a high level of customer service and the highly professional solution which integrates easily with our website and reservation system. At a time when our chain is growing very quickly, the ability to cross-sell across the properties is vital,†said Rudolf Tucek, CEO, Vienna International Hotels & Resorts.
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