Wyndham Hotels expanding beyond US borders
Wyndham Hotel Group announced an agreement to develop a Wingate by Wyndham® hotel in Chihuahua, Mexico, which will become the brand’s first property outside of the US and Canada when it opens later this year.
The 137-room property is being developed by México-based Desarollos Juventud SA de C.V. on a prime, hilltop location on Periferico de la Juventud, 20 minutes from Chihuahua International Airport. The site is near a shopping mall and convenient to night life and fine dining.
“This is a natural evolution because the Wyndham brand already has a solid footprint in the Caribbean and Mexico,” said Bill Hall, Wingate by Wyndham brand senior vice president. He added:
“The brands complement each other, with Wyndham properties primarily in resort and center-city destinations and Wingate by Wyndham hotels in business markets.
The brand’s expansion into Latin America follows its affiliation with the Wyndham Hotels and Resorts brand, a move that enabled both chains to leverage marketing, sales and training and reach an expanded consumer base, according to Wyndham.
Said Hector Romero, chief executive officer of Desarollos Juventud SA de C.V.:
“We are proud to introduce the Wingate by Wyndham brand name in Mexico and believe it will attract a whole new group of travelers to Chihuahua as well as stimulate the city’s economic development.”
The Wingate by Wyndham Chihuahua will have 1,200 square feet of meeting space, 24-hour fitness and business centers, an outdoor heated pool, whirlpool spa and all of the brand’s usual amenities including high-speed wired and wireless Internet access, complimentary breakfast, a 24-hour business center and modern fitness facilities — all included in the room rate.
Report by David Wilkening
David
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