4Oceans claims to have China sewn up
4oceans is about to erect a ‘barbed wire fence’ which will secure its position as the largest electronic distribution channel in China, according to the company’s chief executive David Yates. Speaking to TravelMole at WTM, Mr Yates claimed that the web-based hotel distribution specialist was about to announce details of a tie-up with one of the big four state owned travel agencies in China, but declined to give more details. He said a further announcement would be made next month. Mr Yates added that the company was also looking to strengthen its position in other emerging markets including Vietnam, Cambodia, Korea and Japan. Asked whether its strength in emerging markets was likely to make 4Oceans a takeover target, Mr Yates said: “We are not up for sale but at the end of the day we don’t know what may happen over time.” At WTM earlier this week 4oceans confirmed details of a service agreement with Pegasus Solutions, giving its subscribers – including over 3,000 agencies in China – acess to the 50,000 hotels in the Pegasus Online Distribution Database. 4Oceans will also use the Pegasus commission payment system for its subscribers in China. Meanwhile Pegasus’s independent hotel arm Utell agreed to become a preferred hotel supplier for 4Oceans.
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