Agent poll finds ingredients for ‘dream holiday’

Saturday, 09 Aug, 2010 0

A poll of 1,826 British holidaymakers has found the ‘dream holiday’ would be ideally three weeks long.

The study, by online travel agent www.sunshine.co.uk, found 67% said three weeks would be ideal.

“I was surprised three weeks was considered a perfect holiday for the majority, as I really thought it would be longer,” said Chris Brown, the company’s co-founder.

“When we looked more into it, however, we found that 41% thought they would miss home by the fourth week. It’s really interesting to break it down like this and see all the factors that make up a ‘perfect’ holiday for the majority.”

The survey also found that the optimum temperature would be 28°c on average, while the dream choice of accommodation for most (78%) was a private villa.

When asked how far they would like their accommodation to be from the beach, 59% of people stated 100 meters would be perfect.

Some 81% said £1000 per week would be the perfect amount of spending money and 98% said their dream holiday would be on an all-inclusive basis. However, 76% would also like to eat out every evening.

By Bev Fearis



 

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Bev

Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.



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