Best Western appoints new marketing VP
Sunday, 01 Mar, 2016
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Hotel group Best Western has named Tammy Lucas as new vice president of marketing.
It is a promotion for Lucas who most recently oversaw distribution partnerships.
She has also been responsible for regional marketing, digital marketing, advertising and leadership of the company’s loyalty program during her Best Western career.
She also managed the rebranding of Best Western Rewards in 2009.
Additionally, Best Western Hotels & Resorts has promoted Bruce Wienberg to vice president of operations.
Wienberg was appointed as director of international quality assurance in 2008, and in 2013 took on expanded responsibilities including quality assurance for all North American properties, training functions and the guest satisfaction program.
"Both Tammy and Bruce have made substantive contributions to Best Western and I know they will continue to help shape the brand’s future as we move forward," said David Kong, CEO of Best Western Hotels & Resorts.
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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