Budget brand tempts Air France

Thursday, 24 Apr, 2012 0

Air France-KLM is considering a low-cost Air France airline, according to an interview with CEO Jean-Cyril Spinetta in Germany’s Die Welt.

Air France is mulling its own budget airline under the umbrella brand of KLM’s low-cost Transavia unit, the newspaper reports, adding it hasn’t yet been decided whether the Transavia brand would be maintained for it.

Die Welt says that while Transavia flies from Dutch destinations also served by KLM, French pilot unions have so far managed to block Transavia from the routes in France that Air France already serves.

Outlining Air France-KLM’s long-haul strategy, the article says the airline is focusing principally on China.



 

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Ian Jarrett



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