‘Cheap’ coming to America
British-based CheapAccommodations is coming to the US market. Said President Karen Plumb:
“CheapFlight was our model, and since they’ve been so successful in the US, we’re moving more into that market.”
CheapFlights lists not only inexpensive hotels, but “gives a choice of everything from five-star lodges to hostels,” she said.
No site can list all choices, she admitted. But she added that CheapAccommodations offers a diverse group of 35,000 deals on a global scale.
In the UK market, it’s harder to identify sites because 70% of the market is composed of independent hotels.
“In America, it’s quite different. Almost 70% of the hotel market involves the chains, while 30% of the market is independent,” she said.
The site, she added, represents small and large players equally.
Report by David Wilkening
David
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