Contiki gets serious in cyber-space
With their fingers on the pulse of what’s hot for young travellers, Contiki has appointed Ben Green as eMarketing Executive for Contiki Resorts and Holidays, based in its Sydney office.
This new position that has been initiated to ensure Contiki remains a leader in successful marketing and communication to net-savvy Generation X and Y and Contiki says that Ben’s role will support the already strong Contiki Holidays and Resorts marketing team by focussing purely on online, from Contiki’s websites, search marketing and a host of other online opportunities.
Ben joins Contiki with an online agency background and extensive experience in digital marketing, having worked on other leading consumer brands such as Masterfoods, Huggies, Telstra and Kleenex.
Tammy Marshall, Contiki Holidays MD said, “Ben joins our team with a passion for travel and a strong identification with our core market and we are excited to have created this new position going forward as this a critical area for Contiki.”
She added that Contiki’s success comes from our commitment to providing excellent value holidays for young travellers.
For more information visit www.contiki.com
Report by The Mole
John Alwyn-Jones
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