Demand growing for all-inclusive options
Monday, 05 Jan, 2009
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Lastminute.com has increased availability of all-inclusive holidays for 2009 following heightened demand last year.
The online retailer saw demand for all-in holidays rise by 21% last year and believes holidaymakers will further look at ways to cut corners and make their money go further.
But the average length of a holiday will also be reduced to limit costs, with the firm seeing a shift from 14 day holidays to ten days.
The retailer has already seen customers reducing their holidays by an average of two days.
The company expects the popularity of non-eurozone countries to grow, as will UK holidays.
Bookings to Tunisia increased by 71% last year through the company, Istanbul hotel sales were up by 53%, while Egypt and the Czech Republic were all among the top 10 best selling destinations.
Destinations where the pound is still strong, such as Bulgaria and South Africa, will also benefit from the economic downturn, according to lastminute.com.
There has also been a shift from five-star to three-star hotels in luxury destinations like Dubai.
Yet while consumers are increasingly price driven, they do not want to cut down too much on the quality of a hotel, according to lastminute.com.
Travel sales director Andy Washington said: “Our customers are determined to keep on holidaying but they will watch their pennies and make sure they do not break the bank when away.
“Destinations where the pound is still strong, all-inclusive holidays, the UK are all great cost saving options.”
by Phil Davies
Phil Davies
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