Florida Keys rolls out Eco-Experience Trail Pass
The free Florida Keys Eco-Experience Trail pass has now gone live.
Visitors to the Florida Keys can now easily explore the island chain’s unique eco-attractions.
The mobile-only digital pass enables users to find and check in at local businesses while exploring the environment and wildlife.
The easy-to-use pass features only-in-the-Keys attractions, sites, and marine adventures.
Created by the Florida Keys tourism council and tech company Bandwango, the Eco-Experience Trail pass includes nearly 50 geo-tagged, bookable activities.
They range from dolphin watching in Key West to behind the scenes at Plant a Million Corals on Summerland Key. Further activities and offerings are to be added in 2024.
After accessing the pass via fla-keys.com/experience, users can begin exploring state parks and nature tours, wildlife centers and refuges, as well as coral restoration opportunities.
Also featured are fishing, diving, and snorkeling tours, many conducted by sanctuary-certified Blue Star operators.
Users can filter experiences by location, activity type or attraction.
Upon checking in at a location on the pass, users also receive points based on the level of the experience.
Once a specific number of points is earned, passholders can exchange them for prizes.
In addition, some participating businesses provide value-added offerings or incentives.
“The Eco-Experience Trail pass is an easy-to-use, mobile-based ‘passport’ that introduces visitors to the best of the Florida Keys’ natural attractions,” said Rita Irwin, chair of the Keys tourism council.
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