AHLA teams up with the Latino Hotel Association
The American Hotel & Lodging Association is collaboatingg in a new strategic relationship with the Latino Hotel Association.
Starting 1 January 2021, the two organizations will work together to advance policy and advocacy efforts of the U.S. hotel industry.
They also aim to grow industry investment for the benefit of Latino owners and operators.
"This relationship will allow LHA to leverage AHLA’s scale and resources in government affairs, communications and membership development, while enabling LHA to focus on our core mission of growing Latino investment," said Lynette Montoya, President and CEO of the Latino Hotel Association.
AHLA and LHA have been collaborating informally on advocacy and relief efforts since the Covid-19 pandemic began to decimate travel.
The partnership advances the relationship further, with LHA now designated an AHLA Member Association.
LHA will also have representation on AHLA’s Board of Directors.
"At such a critical time for our industry, speaking to policymakers with a single voice is imperative. We look forward to aligning and integrating LHA’s unique perspective and voice with AHLA," said Chip Rogers, president and CEO of AHLA.
Written by Ray Montgomery, US Editor
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
TAP Air Portugal to operate 29 flights due to strike on December 11
Qatar Airways offers flexible payment options for European travellers
Airbnb eyes a loyalty program but details remain under wraps
Air Mauritius reduces frequencies to Europe and Asia for the holiday season
Major rail disruptions around and in Berlin until early 2026